Management vision2020

2011 - Indian Rupees to 1 USD (invert) Average Rates January 45.3975 INR (21 days average) February 45.423 INR (20 days average) March 44.9699 INR (23 days average) April 44.3954 INR (20 days average) May 44.9377 INR (22 days average) June 44.8426 INR (22 days average) July 44.4151 INR (21 days average) August 45.365 INR (23 days average) September 47.6585 INR (22 days average) October 49.2856 INR (21 days average) November 50.7911 INR (22 days average) December 52.5228 INR (21 days average)

What challenges do foreign companies face in entering the Indian market? Some companies, just because of their name, appear alien to Indian consumers. If the company is involved in a category where consumers look for global signs of social status, then that foreignness can be played to advantage. But for categories like packaged food, it often doesn't sit well with consumers. So you see a company like Pillsbury making very clear efforts in their advertising to show that their foods fit into traditional Indian family structures. The other common challenge comes from offering new types of products. Commodities that we take for granted in the West might not be completely new, but they don't have the same kind of penetration in India. Take shampoo or toothpaste and you will find that the market penetration of these products is actually quite low when compared to Western countries. For example, the penetration of toothpaste in India is only around 50%, while for shampoo it is ...

Starting from a baseline of less than $1 billion in 1990, a recent UNCTAD survey projected India as the second most important FDI destination (after China) for transnational corporations during 2010–2012. As per the data, the sectors which attracted higher inflows were services, telecommunication, construction activities and computer software and hardware. Mauritius, Singapore, the US and the UK were among the leading sources of FDI. FDI in 2010 was $24.2 billion, a significant decrease from both 2008 and 2009.[11] Foreign direct investment in August 2010 dipped by about 60% to approx. $34 billion, the lowest in 2010 fiscal, industry department data released showed.[12] In the first two months of 2010–11 fiscal, FDI inflow into India was at an all-time high of $7.78 billion up 77% from $4.4 billion during the corresponding period in the previous year. The world’s largest retailer WalMart has termed India’s decision to allow 51% FDI in multi-brand retail as a “first important step”...

FACTORS RESTRICTING INTERNATIONALIZATION OF BUSINESS 1.Sovereign political entities Every country has a sovereign political entity. There are more restrictions imposed on them for importing and exporting the goods and services in order to safeguard their national interest. The traders in international marketing have to observe such restrictions. These restrictions include the following.  Imposition of Tariffs and Customs Duties These are levied both on import and export of goods and services in order to make them costly in the importing country and not to ban their entry in to the country completely.  Restrictions on quantities Quantity restrictions are imposed in order to restrict trade in some specific commodities. The main purpose of this restriction is the protection of home country from the competition of the foreign commodities.  Exchange control The government may not ban the entry of goods in the country, but the importer is not allowed to get the necessary foreign excha...

1. About India India is the 7th largest and 2nd most populous country in the world. It is also the 4th largest economy in the world in terms of PPP. A series of ambitious economic reforms aimed at deregulating the economy and stimulating foreign investment has moved India firmly into the front runners of the rapidly growing Asia Pacific Region and unleashed the latent strength of a complex and rapidly changing nation. Today India is one of the most exciting emerging markets in the world. Skilled managerial and technical manpower that matches the best available in the world and a middle class whose size exceeds the population of the USA or the European Union, provide India with a distinct cutting edge in global competition. India’s time tested institutions offer foreign investors a transparent environment that guarantees the security of their long term investments. These include a free and vibrant press, a well established judiciary, a sophisticated legal and accounting system and ...

Indian cricket icon Sachin Tendulkar, treated like God by his fans, ended the long and tiring wait for his 100th international century on Friday at Dhaka's Shere Bangla National Stadium. Sachin hits 100th ton Tendulkar, the leading run scorer in the history of both Test and one-day cricket, achieved the most-coveted ton by taking a single off Shakib Al Hasan against Bangladesh in Asia Cup. Tendulkar's century came off 138 balls and was studded with 10 fours and a six. "I can't think of anything at this stage, it has been a tough phase for me," Tendulkar told Neo Cricket channel after his innings. "I started off the season well but was luckless. It does not matter how many hundreds you score, you still have to grind it out." "When I got the 99th century, no one spoke about it. I guess it was the media which started it. Everywhere I went people were talking about my 100th hundred," he said. He was finally out for 114, caught behind of...

STRENGTH OF INDIA. 1.Young Population is India's key Strength. India is the second largest populated country in the world.The strength of India is the human resource. One of the strengths of indian economy, which also came to light during the past year, is the presence of a half billion strong literate workforce, complimenting the fact that a vast majority of this country’s population is young. What this means is, that such a huge population is continuously trying to work for a living and in trying to improve their lot, they are not only pushing up the per capita income of the country but also continuously thinking of innovative ideas thereby creating new business opportunities regularly. Technology. Technology is booming with a lot of opportunities as of now. Although presently, use of IT application in India is much lower compared to China and far Eastern countries. Tele-density in India is only 2.6 per hundred compared to a world average of about 15. Lack of bandwidth, low ...

Sales promotion is one of the seven aspects of the promotional mix. (The other six parts of the promotional mix are advertising, personal selling, direct marketing, publicity/public relations,corporate image and exhibitions.) Media and non-media marketing communication are employed for a pre-determined, limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include contests, coupons, freebies, loss leaders, point of purchase displays, premiums, prizes, product samples, and rebates Sales promotions can be directed at either the customer, sales staff, or distribution channel members (such as retailers). Sales promotions targeted at the consumer are called consumer sales promotions. Sales promotions targeted at retailers and wholesale are called trade sales promotions. Some sale promotions, particularly ones with unusual methods, are consideredgimmicks by many. Sales promotion includes several communications activities that attempt...

A Vision and Strategy for the Future Diversity and inclusion are integral to Microsoft’s vision, strategy and business success. We recognize that leadership in today’s global marketplace requires that we create a corporate culture and an inclusive business environment where the best and brightest diverse minds—employees with varied perspectives, skills, and experiences--work together to meet global consumer demands. The collaboration of cultures, ideas, and different perspectives is an organizational asset and brings forth greater creativity and innovation. Learn about our commitment to global diversity and inclusion, including our vision, strategy, and plans for the future. Understand why at Microsoft, global diversity and inclusion is a long term business-critical principle that is linked to the current and future success of our company. Microsoft is on an accelerated path of growth. We recognize that in order to achieve our aggressive leadership goals we must leverage the intelle...

  Apple has a branding strategy that focuses on the emotions. The Apple brand personality is about lifestyle; imagination; liberty regained; innovation; passion; hopes, dreams and aspirations; and power-to-the-people through technology. The Apple brand personality is also about simplicity and the removal of complexity from people's lives; people-driven product design; and about being a really humanistic company with a heartfelt connection with its customers. Apple Brand Equity and Apple's Customer Franchise The Apple brand is not just intimate with its customers, it's loved, and there is a real sense of community among users of its main product lines. The brand equity and customer franchise which Apple embodies is extremely strong.  The preference for Apple products amongst the "Mac community ", for instance, not only kept the company alive for much of the 90's (when from a rational economic perspective it looked like a dead duck) bu...

Apple Inc. uses the Apple brand to compete across several highly competitive markets, including the personal computer industry with its Macintosh line of computers and related software, the consumer electronics industry with products such as the iPod, digital music distribution through its iTunes Music Store, the smart phone market with the Apple iPhone, magazine, book, games and applications publishing via the AppsStore for iPhone and the iPad tablet computing device, and movie and TV content distribution with Apple TV. For marketers, the company is also establishing a very strong presence to rival Google in the advertising market, via its Apps business and iAd network. Steve Jobs, Apple's co-Founder, described Apple as a "mobile devices company" - the largest one in the world (Apple's revenues are bigger than Nokia, Samsung, or Sony's mobility business). For several years Apple's product strategy involved creating innovative products and services aligned...

Store Management System A cost-effective and efficient Store Management System is very critical to ensure smooth running of your retail business. Store management systems need to be flexible and secure to deliver the right customer service. These systems must be driven by access to real-time customer information. Only then can retailers deliver personalized offers and services that are up to the minute and targeted to each individual. We understand this and hence our Store Management System helps retailers to perform much better than their competitors. BenefitsComplete insights into key products and service drivers. With the help of visual graphs, tables and symbols, marketers can effectively track and analyze factors that have an effect on important bottom lines like profitability. Store Managers can also effectively optimize product mix across channels, lines and brands with the product scorecards available. Some of the different KPIs that managers can avail of from prod...

STRATEGIC MANAGEMENT What is strategic management? Strategic management can be used to determine mission, vision, values, goals, objectives, roles and responsibilities, timelines, etc. What is strategic planning? Strategic planning is a management tool, period. As with any management tool, it is used for one purpose only: to help an organization do a better job - to focus its energy, to ensure that members of the organization are working toward the same goals, to assess and adjust the organization's direction in response to a changing environment. In short, strategic planning is a disciplined effort to produce fundamental decisions and actions that shape and guide what an organization is, what it does, and why it does it, with a focus on the future. (Adapted from Bryson's Strategic Planning in Public and Nonprofit Organizations). A word by word dissection of this definition provides the key elements that underlie the meaning and success of a strategic planning process: Th...

Here is the live coverage of Rahul Dravid’s press conference. Rahul Dravid: “I hereby announce my retirement from International cricket and domestic as well. It has been 16 years since I started playing. I have many people to thank. My junior coaches at Bangalore have inculcated me a powerful love of the game which has always stayed with me.” “In the Indian team I have been fortunate to have been part of an era where we won home and away. I found support and encouragement from my parents and brother. My wife Vijetha has been a single parent as I travelled all over. “I have failed at times, but have not stopped trying. I leave with sadness and pride”. N Srinivasan: “I have mixed feelings. All of us know what Rahul Dravid has achieved on the field. I guess every Indian cricket fan knows every statistic by heart. He has been a great ambassador for the Indian team. We all think that everybody is permanent. Deciding to retire has to be the toughest decision Rahul has had to made. We ...

Logistics Management Definition Logistical management includes the design and administration of system to control the flow of material, WIP and finished inventory to support business unit strategy. Overall goal of logistics is to achieve a targeted level of customer service at the lowest possible total cost. LOGISTICAL TOTAL COST – includes the cost of physical distribution system and cost of logistical supply chain PHYSICAL DISTRIBUTION SYSTEM cost includes • Manufacturing • Wholesale • Inventory • Transportation • Administration LOGISTICAL SUPPLY CHAIN cost includes • Cost of inventory • Production cost • Service cost Logistical Integration Hierarchy Basic  Functions  Performance Cycle  competencies  strategic positioning (universal process) Basic work – consists of specific job essential to logistical performance. E.g., order pricing/ truck driving. It involves many people. Functional Areas – served as the organizational focus to perform and administer logistics work....